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How a Busy Senior Loan
Officer Grew His TikTok to 3,000 Followers and 52,000 Likes in Just Weeks with Syllaby

Jason Iacovelli

Jason Iacovelli, Senior Loan Officer, Next Mortgage

https://www.tiktok.com/@mortgagetok

Life before Syllaby

  • Camera-Shy and Uncomfortable 🎥
  • Painful Editing Process ⏳
  • Dormant Social Media Channels 📉

Life after Syllaby

  • Effortless Content Creation 🚀
  • Time-Saving Production ⏱️
  • Consistent Online Presence 📈

Challenge 🏋️‍♂️

Jason Iacovelli, a senior loan officer with over 25 years of experience in the mortgage industry, struggled with creating video content for his social media platforms. Despite knowing the value of online marketing, Jason found himself camera-shy and unable to comfortably create videos. He tried using green screens and scripts, but none of these methods felt natural or produced the quality he was seeking.



Another significant challenge Jason faced was editing. He described video editing as “painful” and labor-intensive, which consumed too much time from his already busy schedule as a loan officer. This lack of comfort in front of the camera and the cumbersome editing process resulted in his YouTube and TikTok channels being dormant or underutilized.

Decision ⚖️

Jason came across Syllaby through social media when Austin Armstrong’s posts began appearing in his feed. He had previously tried Syllaby a couple of months ago but found it more labor-intensive than he was ready for at the time. However, after seeing the latest updates, including the faceless video feature, Jason decided to give Syllaby another try.

Goal and Vision 🎯

Jason’s goal was to create informative, professional-quality videos without the need to be on camera or spend hours editing. His aim was to consistently provide valuable content related to mortgages and real estate, which would help build his online presence and attract potential clients.

By leveraging Syllaby’s faceless video feature, Jason hoped to drastically improve the consistency and quality of his content while minimizing the time spent on video production.

Journey 🚀

Since adopting Syllaby, Jason’s content creation process has been revolutionized. Here’s how:

Faceless Videos

Jason’s biggest win was finding a way to create content without having to appear on camera. Syllaby’s faceless video feature allowed him to produce high-quality, informative videos effortlessly. In fact, he mentioned that he was able to create two videos in just five minutes before hopping on a call.

Time Efficiency

Editing, which used to be a major pain point, was no longer an issue. Syllaby’s intuitive process removed the need for complex editing, making video creation a quick and seamless task. Jason shared that the ease and speed with which he could create videos allowed him to produce 5 to 10 videos per week, compared to barely posting before.

Content Consistency

One of the key factors to Jason’s newfound success was consistency. With Syllaby, he could easily post 5 to 10 videos each week, ensuring that his channels remained active and continuously engaged his audience.

Transformation 🔄

Jason’s channel, which had been inactive for months at a time, has seen a tremendous transformation since adopting Syllaby. Before using the platform, Jason’s videos would get very little attention, often garnering fewer than three views unless he manually sent the videos to clients. His channel had very little organic growth.

After using Syllaby, Jason’s TikTok channel grew rapidly:

3,000 Followers

Jason’s channel now boasts 3,000 followers, a significant jump from his previous near-dormant state.

Jason Iacovelli’s experience with Syllaby shows how even those who are camera-shy and averse to editing can thrive in the world of video content creation. By offering an easy-to-use, efficient platform, Syllaby has empowered Jason to grow his TikTok following from nothing to 3,000 in a matter of weeks. His channel, which once saw no organic growth, is now thriving with 52,000 likes and consistent content production.

Ready to take your content creation to the next level? Join Casey and countless other creators by signing up for a free trial of Syllaby today and start growing your audience with professional-quality faceless videos in just minutes!

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